Given the growth and increasing complexity of the market in which human resources must operate, the employer brand is due for a fresh boost, isn’t it? Established by many companies, it often plays a secondary role rather than being truly central to the issues.

After several years of research and reflection, sept24 has developed a tool that arrives just in time for HR professionals. Simple and effective, this tool helps better prioritize your organization’s HR actions and determine where to invest time and money, all while maximizing your employer brand, culture, and values.

This workshop has a theoretical framework but is always delivered in a dynamic way to help participants fully understand how to use the tool. It also includes a practical case that demonstrates the tool’s benefits and how to apply it internally. Participants will leave with the tool, the methodology, and a clearer vision of HR marketing and the employer brand.

This workshop comes at an additional cost to your Hop! ticket.

Price: $59

Once you have purchased your ticket for HOP!, you can reserve your spot after installing the event app (subject to availability). Lunch is included.