Faced with the ongoing challenges of recruitment and retention in retail, generative AI is emerging as a transformational tool for HR teams. This practical conference will dispel myths and guide you toward the strategic and responsible use of this technology.

Through concrete examples from HR and marketing functions, you will see how generative AI can:

• Reduce up to 40% of the time spent on administrative tasks
• Improve the quality and personalization of candidate/employee interactions
• Optimize training and onboarding processes
• Enhance your employer branding strategy

This interactive session will help you identify your first high-value use cases, anticipate potential obstacles, and build a roadmap tailored to your organizational context.