Business intelligence tools: 2020 retail sales report and CQCD barometre
Éric Martin, President of Orama Marketing and Jean-françois Grenier of Altus Group, will present the latest results of studies and surveys in connection with the CQCD Barometre and the 2021 Retail sales report.
The conference moderator will be Jean-Guy Côté, executive director of the Québec Retail Council (CQCD).
What is the CQCD Barometre?
Produced in collaboration with ORAMA Marketing, the CQCD Barometer is a research produced every month in order to survey Quebec consumers. The data helps guide retailers about consumers’ buying intentions and helps them make the best strategic decisions according to the results of the survey. The CQCD Barometer is exclusive to retail members of the CQCD.
What is the Retail sales report ?
Each year, the Quebec Retail Council (CQCD) in collaboration with the Altus Group, publishes a major study on the situation of retail in Québec and Canada, including sales report, consumption and an outlook for the coming year.