Digital transformation
Ecommerce
Artifical intelligence
Retail
24 February 2026
Agentic Commerce & UCP: What’s Changing Concretely for Retailers in 2026
At the NRF 2026, several new developments confirmed a major trend: artificial intelligence in retail is moving from demonstration to implementation. Find out what will change for retailers in 2026 with the arrival of agentic commerce and UCP.